Figuring out your core competencies

What are the 3 main things you do during your daily work? Account management? Project management? Relationship building? Or something else? Or maybe you don’t know yet. If you’re not sure of the value you bring to an organisation and find it hard to articulate what you can bring to the next role, then this is a good place to start.

1. View the list below as a place to start and highlight your top 3 competencies. You can do more later if you find it useful.

2. Next, write out each step of the process that you complete when using your competency. What’s the first thing you do? What’s the second? And the third? Use powerful verbs to highlight each of these points. (e.g. create, design, deliver, implement, measure, monitor, check etc.)

3. Then, think of examples you can use to outline when you have used these competencies and what the end result was.

4. Finally, practice saying all of this out loud and record yourself with your smartphone - this will provide very accurate and free feedback.

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Core Skills

• Administration 

• Client Relationship Management 

• Sales and Customer Success

• Marketing and Public Relations

• Event Management

• Merchandising and Promotions

• Project Coordination/Management 

• Operations Coordination/Management

• Communications Coordination/Management

• Research and Analysis

• Managing and Developing Staff

• Coaching, Training and Mentoring

• Data Analytics

• Product Management

• Leadership and Business Development  

• Business and Strategy Development

• User Interface / Experience Design

• IT Project Management

• Software development / Programming

• Design and Development

• Stakeholder Engagement

• Financial Management and Reporting

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Example: Client Relationship Management

1. (WHAT) Liaise with a wide variety of clients, (HOW) by conducting one-to-one meetings on a quarterly basis (WHY) to gather requirements and understand their concerns and goals.

2. Create a plan of action for clients, by outlining the strategy, KPIs and overall objective, to ensure there is a shared vision.
   

3. Maintain ongoing communication through meetings, phone and email in order to deal with any issues or concerns that may arise.
   

4. Upsell additional products/services by monitoring the ongoing needs of the clients and making suggestions as appropriate.

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