- You might see people making videos, like me, or so-called experts, and think they've never struggled. And it's not true. - I couldn't learn quick enough - It's about responsibility, not blame
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Increase in brand awareness (e.g. social listening, website visits, in-person visits, market share). In a previous video, I spoke about how to emphasise your impact on increasing online sentiment through reviews, subscribers and likes. And in this video I’ll discuss underlining your impact on brand awareness if you’re in a business that sells products.
This is all about highlighting the marketing or promotional opportunities that you develop for the business or the relationships that you are able to leverage.
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If your main job is sales, then you’d be expected to generate income for the business. But what about all those people who are involved in other areas, yet still manage to bring in new business. That’s very valuable and worth taking into account when speaking to a manager about a salary increase or a promotion.
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Are you a subject matter expert that shares your expertise on an area outside of your role? Do you teach new skills to people on your team? Do you save your company money by providing in-house training? If so, do you ever consider how much that’s worth to your company? A simple way to express its value is to figure out how much it would cost to outsource it to another company.
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Sometimes quitting is a job difficult. We worry about the consequences for our career, the rebuttal from our manager or even just an awkward conversation. Lots of different thoughts can go through your mind: “what if they ask me to stay?”, “what if they offer me a position in a different department that I don’t want?“, “what if they guilt me into staying for another few months or promise me there will be changes, when I know in reality that nothing will change?“. And so on…
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I thought this was an interesting concept to ponder. When we think about it, so much of our time at work can involve trying to solve problems and so much of our personal lives can involve dealing with problems. So what if we considered them helpful rather than unhelpful? What would that mean? Would it really make sense or would it just be classed as mere positive psychology? If you’re open to the idea that problems are not just problematic - that there may be some other possibilities, take a look at this post.
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